SALES TRAINING

SALES TRAINING

SALES TRAINING 2560 1440 Eberlin Biocosmetics UK

The Importance of Knowing How to Sell in a Beauty Salon

In the beauty world, technical talent is no longer enough. For a salon to succeed, mastering the art of selling is also essential. Selling doesn’t mean pressuring or making the client uncomfortable, but rather knowing how to communicate the value of our services and products with empathy, confidence, and professionalism.

Aware of this need, we want to share one of our Sales Courses, specially designed for professionals in the sector and created and delivered by our CEO and Managing Director, Fernando Lareu.

Here you’ll find 9 short, clear, and direct training capsules, designed to help you improve your commercial skills without losing your essence as a beauty specialist.

Here are the first 6 capsules of the course. Hit ▶️ and transform the way you sell!

Gain credibility by showing professionalism and ethics in every recommendation.

Are you ready to take your salon to the next level?
Start with yourself. Start selling with purpose.

CAP. 1. DO YOU LIKE SELLING? CHANGE.
Start by changing your mindset and understanding that selling means helping.

CAP. 2. PROFESSIONAL VS. SALESWOMAN
Discover the difference between offering a professional service and just selling for the sake of it.

CAP. 3. HAVING A ‘BEST SELLER’ SALON
Discover the difference between offering a professional service and merely selling for the sake of it.

CAP. 4. DURING A CRISIS, PROFESSIONALS
In difficult and crisis times, standing out as a professional is not just important — it’s essential.

CAP. 5. SELLING IS AN ART
Learn to see selling as a creative and human skill. Convey the best to your client.

CAP. 6. BLEND IN WITH YOUR CLIENTS
Truly connect with your clients by understanding their language and emotions.

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